46 examples
Business & Management essay examples.
46 business & management papers written with EssayMate, including analytical essay, expository essay, case study, report, cited in APA 7, APA 6, Chicago, MLA. Each page has a summary, the paper's opening section and the full PDF, so you can see how it is structured and cited.
- Asia Pacific MultinationalsAnalytical essay · APA 7 · 16 pagesThe paper argues that Asian multinationals have shifted from followers to leaders in innovation and proposes comparing them on strategy, management structure, core capabilities, and government support. It opens with a general discussion of innovation in global firms, then reviews Samsung's strategic development from its founding in 1938 to the present, organised by historical phases.
- BCG Growth-Share Matrices and GE/McKinsey Nine Cell MatricesExpository essay · APA 6 · 5 pagesThe paper explains the BCG growth-share matrix and the GE/McKinsey nine-cell matrix as portfolio-planning tools, outlining their logic, the four strategic options associated with the BCG model, and the limitations of the nine-cell approach. It then illustrates the BCG matrix with a healthcare example from the eye care sector and notes that portfolio models are increasingly applied in healthcare.
- Business Case Study: Conflict Management (Panama Canal)Case study · Chicago · 7 pagesThe paper is a business case study of the 2014 dispute over the Panama Canal expansion between the consortium GUPC and the Panama Canal Authority (ACP). It analyses the causes of the conflict, including cost overruns and unexpected subsoil conditions, and the escalating responses, such as bond enforcement threats and the suspension of work. The essay is organised as an analysis of the conflict, moving chronologically from the initial notice to the halt in construction and its financial and political effects.
- Business StrategyReport · APA 7 · 15 pagesThe paper examines the importance of business strategy and business planning for organisational growth, operational milestones and competitiveness. It is organised as a transmittal letter, executive summary and introduction, followed by sections on business strategy and e-commerce components, a section on clickstream behaviour, then recommendations and a conclusion. The opening pages present business plans as tools for coordinating structure and duties, monitoring progress against objectives, and understanding customer needs.
- Business Strategy and CreativityAnalytical essay · APA 6 · 4 pagesThe paper examines how knowledge management (KM) depends on effective change management and on the design of technology and people-focused strategy. It argues that resistance to change must be handled through skilled personnel, management support, and alignment with business goals. The opening sections move from types of organizational change to individual behaviour and then to the design features KM systems should support.
- Business torts and intellectual propertyCase study · APA 6 · 6 pagesThe paper analyses a hypothetical scenario in which an employee breaches a non-disclosure agreement by taking a client list to a rival firm and physically injures his manager. It defines intellectual property and business torts, then identifies the trade secrets involved. It then assesses the ethics of the employee's conduct and classifies the torts committed.
- Campaign Analysis and Team RecommendationsAnalytical essay · APA 7 · 4 pagesThe paper examines successful marketing campaigns, starting with a list of well-known advertising campaigns and then focusing on Nike's "Just do it" campaign and its brand strategy. It then recommends the roles a marketing team would need, including creative brainstormers, researchers, designers, analysts, and a manager, and suggests advertising through many channels, especially social media.
- Campaign PlanPaper · APA 7 · 5 pagesThe paper presents a campaign plan for Nike's digital marketing function, arguing that skilled, creative, and collaborative marketing teams support sustainable growth and brand awareness. It then addresses the composition of the team across age and cultural groups, the range of skills required, and the use of multiple digital devices to reach consumers. It closes by considering when in-sourcing or outsourcing may be appropriate.
- Campaign Plan Analysis and EvaluationAnalytical essay · APA 6 · 4 pagesThe paper defines a target audience for a sports products campaign, namely jogger enthusiasts, men, and young athletes aged 18-35 in China, Japan, and the United States. It then assesses how the campaign strategy aligns with the audience's needs and identifies weaknesses, including premium pricing and risky market expansion, along with proposed remedies. The structure moves from audience definition to strategic alignment to weaknesses and solutions.
- Case Study: Reyes Fitness CorpPaper · 13 pagesThis is a slide presentation, not an essay, on the role of the HR division at Reyes Fitness Corp, a fitness company founded in 1999. The introduction previews a SWOT analysis of HR, recommendations for improving it, the value of those recommendations, methods for establishing best practices, and a So That Statement for monitoring HR's progress. The following slide describes the company's services and its strategy of growing revenue at existing centers rather than opening new ones.
- Casino Table GamesExpository essay · MLA · 4 pagesThe paper describes the casino industry, outlining the three types of American casinos and the economic and social concerns surrounding them. It then explains the rules and play of craps, roulette, blackjack, poker, and slot machines. It closes by noting that these table games are common in American casinos and naming several operating companies.
- Combating Resistance to ChangeAnalytical essay · MLA · 5 pagesThe paper compares hierarchical and flatter organizational structures, arguing that hierarchy can limit flexibility in a fast-moving global economy. It then examines strategies for overcoming employee resistance to change, including early communication, explaining the rationale for change, and engaging the workforce. The opening sections move from a classification of hierarchical culture to its shortcomings, followed by a section on overcoming resistance.
- Combating resistance to change in a hierarchy company culturePaper · 6 pagesThese slides are a presentation rather than an essay, opening with a title slide and then describing the strengths and drivers of hierarchy company culture. They cover structured, regulation-based activities, efficiency and coordination, and security, conformity and predictability, with one in-text citation (Schrage).
- Developing a PortfolioArgumentative essay · APA 6 · 4 pagesThe paper explains what a professional portfolio is and how it supports career development, citing sources on its purpose. It then lists six skill categories the author plans to include and argues for an online portfolio through five numbered reasons: visibility, first impression, technical ability, aptitude, and adaptability.
- Early Termination: Lessons from a Car Dealership PlacementReflective essay · APA 6 · 4 pagesThe paper reflects on a student's placement at a car dealership and the lessons learned about sales and about why some salespeople were terminated early. It argues that passion, persistence, consistency, punctuality and tidiness mattered as much as sales technique. The structure moves from the author's personal learning to the company's termination criteria and then to the author's own takeaways.
- Early Termination: Reflection on a PlacementReflective essay · APA 6 · 3 pagesThe paper reflects on the author's sales placement at a car company and what it taught them about the profession. It identifies behaviours to improve, including punctuality, communication skills and avoiding workplace distractions, in order to avoid early termination of their contract. It closes with takeaways about continuous learning and discipline.
- Employee Benefits and Generational Diversity: Discussion PostDiscussion post · APA 7 · 4 pagesThe paper answers two discussion prompts on employee benefits and generational diversity in the workplace. It argues that millennials value health insurance and long-term financial planning, and that the assigned articles reflect this. It then outlines strategies a manager could use to accommodate Gen X, Gen Y, Millennial and Baby Boomer employees, such as flexible working, manager training and cross-generational mentoring.
- Ethics in NegotiationsArgumentative essay · MLA · 3 pagesThe paper argues that ethical conduct, especially honesty and fairness, is essential to successful negotiation. It applies this claim to the United States' sanctions policy toward North Korea, questioning whether economic bans that harm ordinary citizens serve regional security and the goal of nuclear non-proliferation. It is organised as a short argumentative essay with a thesis, supporting paragraphs, and a one-source Works Cited page.
- Examples of Da Vinci and BusinessAnalytical essay · APA 7 · 13 pagesThe paper applies Leonardo da Vinci's seven principles (Curiosita, Dimonstrazione, Sensazione, Sfumato, Arte/Scienza, Corporalita, and Connessione) to business and investment decision-making. After an introduction to the principles, it gives a brief overview of Da Vinci's life and influence on other artists. It then examines how a company, Apple, applies these principles.
- General Electric Case StudyPaper · 6 pagesThe three pages are a presentation deck rather than a written essay: a title slide, a slide with a GE versus S&P 500 monthly return line chart covering Jeff Immelt's tenure as CEO, and a text slide arguing that GE should not be broken up given its stock performance since 2001. The text slide's argument rests on competitors copying GE's management methods and on private-equity competition for premium assets, and only that slide contains body text, so the case is only partly developed in these pages.
- General Motors Organizational StructureAnalytical essay · APA 7 · 6 pagesThe paper examines General Motors' organizational structure and argues that the company's 2012 shift from decentralized to centralized authority makes it a formalized, standardized bureaucracy. It then analyzes how this structure affects employee behaviour, treatment of customers and suppliers, and communication with senior management. The discussion moves from defining the structure to its behavioural and communication consequences.
- Identify if there is an intellectual property at issue here. If so, what type?Case study · 5 pagesThe paper examines a business scenario in which an employee, Sam, takes client lists from ABC Paper Co. to competitor XYZ Paper Co. in breach of a non-disclosure agreement. It identifies trade secrets as the intellectual property involved, then assesses the ethics of Sam's and XYZ's conduct and whether tort or criminal liability applies. The work is organised as a sequence of answers to bolded study questions, with a closing list of key facts from the scenario.
- Individual Review: Application of KM Concepts- Part ICase study · APA 6 · 5 pagesThe paper applies knowledge management (KM) concepts to assess the current KM status of HP, examining individual, group and organizational-level initiatives. It then maps these observations onto the Nonaka and Takeuchi SECI model to identify which knowledge conversion quadrants are present or missing. The paper suggests HP is approaching the stage where formal KM processes would need to be designed and implemented.
- International ManagementAnalytical essay · APA 6 · 4 pagesThe paper examines how a 2017 CNN news report portrayed Amazon's operations in India, focusing on the company's failure to respect Indian customs, religion, and national symbols. It argues that information technology and social media can either damage or enhance a global company's image, and that firms should use customer feedback to adapt their practices in foreign markets. The opening section introduces the topic, presents the news coverage and its consequences, and concludes with recommendations about cultural awareness when entering foreign markets.
- International Management and LeadershipAnalytical essay · APA 6 · 6 pagesThe paper examines how globalization and social media expose international companies to reputational risk, using Amazon's controversies in India as its first case. Section II then turns to the socio-cultural barriers that Coca-Cola and PepsiCo faced in the Indian market. The structure is two sectioned case analyses that draw implications for managers entering foreign markets.
- Marketing Health Care ServicesAnalytical essay · APA 6 · 8 pagesThe paper applies the five I's of services marketing (intangibility, interaction, inseparability, inventory, and inconsistency) to examine health care service at the Aravind Eye Care System in India. It opens by describing the system's scale, growth, and financial model, then analyses intangibility and client interaction in separate headed sections. The excerpt ends before the remaining I's are discussed.
- National Business EnvironmentsPaper · APA 6 · 6 pagesThe paper examines how cultural components such as language, customs, laws and social-historical factors shape business conduct in Latin America, the Middle East and Asia. It discusses cross-cultural communication, the adoption of U.S. management styles in these regions, and the role of new markets and technology. It is organised as answers to three numbered questions, moving from cultural understanding to management practice.
- Organizational StructureAnalytical essay · APA 6 · 6 pagesThe paper examines General Motors' shift from regional, localized decision-making to a centralized and formal organizational structure after its 2012 restructuring. It argues that this formalization and centralization limit innovation, slow operations, and make collaboration with staff and clients more difficult. The analysis is organized into two sections, Question One and Question Two, which address the structural change and its consequences.
- Outsourcing to IndiaAnalytical essay · APA 6 · 9 pagesThe paper examines why United States organizations outsource research and development to India, focusing on access to skilled talent and lower labor costs. It then reviews the challenges this creates, including intellectual property and security risks, and problems of flexibility and quality control between the two firms. The paper is organized as an introduction followed by sections on technology standards and related operational issues.
- Professional SellingPaper · MLA · 5 pagesThe paper contrasts transaction-focused traditional selling with trust-based relationship selling, using car sales and insurance as examples. It then answers a series of bolded prompts on how salespeople earn trust, how buyers evaluate suppliers using the multi-attribute model, and the four steps of active listening. The sections proceed in sequence under headings that restate each question.
- Recruitment and SelectionExpository essay · APA 6 · 6 pagesThe paper examines recruitment and selection at the FBI, covering recent staffing expansion linked to gun enforcement, the sequential hiring process for Special Agents, and diversity-focused talent acquisition. It then moves to the selection stage, beginning with a computerized, monitored multiple-choice assessment of situational judgment and logical reasoning.
- Sickle Cell AnemiaPaper · APA 7 · 7 pagesThese three slides are a presentation, not an essay, and they cover sickle cell anemia despite the HRM, Business, Marketing, and Management filing. They define the condition as an inherited disorder involving abnormal hemoglobin S, then outline its pathophysiology and history, including how oxygen deprivation deforms red blood cells.
- Strategic Human Resource ManagementReport · APA 6 · 8 pagesThe paper summarizes two earlier PowerPoint presentations: a SWOT analysis of the human resource department at Reyes Fitness Center and that department's recommendations for helping the organization reach its strategic goals. It then sets out an action plan of tasks, responsible persons or departments, and timelines, along with metrics for evaluating the proposed transformation. The paper also addresses the risks of not implementing the changes, the strategic and administrative role of HR, and the resources the transformation requires.
- Strategic Management and Strategic Competitiveness: Case Study of USAACase study · APA 6 · 7 pagesThe paper examines how technology and globalization changes affect USAA, focusing on cyber-attack risks, shifting market environments, and changes in insurance products. It then discusses how USAA could earn above-average returns, applying the Industrial Organization model and the Resource-Based model. The paper is organized as a thematic case study that moves from external change to strategic analysis.
- Strategic Plans into Operational PlansAnalytical essay · MLA · 3 pagesThe paper examines the relationship between strategic plans, which are long-term and broad, and operational or tactical plans, which are short-term and detailed. It argues that organizations should use cost-benefit analysis, SMART objectives, and feedback data from interviews and questionnaires to link strategic goals to day-to-day activities while using minimum resources. The structure moves from the definitions of the two plan types to evaluation methods and communication, and it ends with a works cited page listing a single source.
- Successful International Retail StrategyAnalytical essay · APA 6 · 6 pagesThe paper examines the entry strategies Walmart used to enter the Chinese retail market, arguing that its preliminary market screening, pricing approach, and distribution choices shaped its outcomes. It is organised into sections on preliminary analysis and screening, adapting the marketing mix to target markets, and entry mode, drawing on International Marketing and cited scholarly sources.
- Successional PlanningExpository essay · APA 6 · 4 pagesThe paper examines successional planning in organizations, arguing that it supports smooth leadership transitions, preserves corporate knowledge and motivates successors, while also carrying risks. It opens with an introduction on experiential learning, individualized talent development and talent pools, then lists positive and negative impacts in numbered points.
- The Adopted Way in Understanding the Business EnvironmentCase study · APA 6 · 6 pagesThe paper argues that understanding a business environment requires analyzing its legal, economic, technological, and socio-cultural aspects. It applies this framework to a case study of Transco, the gas transportation branch of British Gas, and then examines its external and internal environments.
- The Sale of Tobacco Is UnethicalArgumentative essay · APA 7 · 4 pagesThe paper argues that selling tobacco is unethical because its impulse-driven marketing encourages purchases, and because secondhand smoke violates the fundamental human rights to life, health, and a clean environment. It opens by describing tobacco as an impulse good and sellers' placement tactics, then links passive smoking to rights frameworks. It then considers whether existing public smoking bans are sufficient to protect non-smokers.
- Using Revenue Management to set Orlando Magic Ticket PricesAnalytical essay · APA 6 · 7 pagesThe paper examines how revenue management and dynamic pricing could be used to set ticket prices for the Orlando Magic, contrasting this approach with the pre-set pricing used by airlines. It compares profit contribution under the original fixed pricing system ($703,800) with a dynamic pricing scenario ($767,510). It then discusses advantages, disadvantages, and implementation concerns for dynamic pricing.
- Value-Based vs Cost-Based PricingCompare and contrast essay · APA 6 · 14 pagesThe paper compares value-based pricing and cost-based pricing, explaining how each determines price and whether its focus is on the client or on production costs. It then discusses the benefits and the strengths and weaknesses of each strategy, citing Rawes (2017) throughout.
- Walgreens: A Case StudyCase study · APA 7 · 4 pagesThe paper argues that anti-prejudice legislation helps organisations guard against favoritism and bias in the workplace, but that legislation favouring one religious ideology can marginalise others. It opens with workplace policy and religious neutrality, then turns to the European ban on Muslim headscarves, sociological views of religion (Durkheim), and a concluding argument about conflict and contested definitions of neutrality.
- Zara Case Study: Brands and Global DiversificationCase study · APA 6 · 20 pagesThe paper examines Zara as a brand within the Inditex group, covering its history since 1975, its customer service practices, and its global reach. It then analyses the current textile and apparel market, including its size, shifts in production, and pressure from low-cost competition. The paper is organised as Stage One of a case study, moving from description and history to market analysis.
- Zara Case Study: Customer-Oriented MarketingCase study · APA 6 · 13 pagesThe paper examines how Zara, a brand under the Spanish company Inditex, connects with its customers by comparing the selling and marketing concepts. It argues that Zara's customer-responsive supply chain and ongoing dialogue with shoppers reflect the marketing concept rather than the selling concept. It begins with definitions of the two philosophies and then applies them to Zara.
- Youth Unemployment and the Environment: A ProposalProposal · APA 6 · 5 pagesThe paper argues that individuals can meaningfully address environmental degradation, poverty and youth unemployment in developing countries. It describes the author's community sustainability work, such as promoting solar energy to local businesses, and their involvement in a youth entrepreneurship training program. It then proposes that the World Bank improve grassroots oversight of funds, support young people's enterprise, and increase climate change research funding.
- Organizational Leadership & Inter-Professional Team DevelopmentAnalytical essay · APA 6 · 19 pagesThe paper examines how business practices, reimbursement procedures, and regulatory provisions affect patient-centred care in healthcare settings. It argues that patient-focused care supports financial revenue, staff satisfaction, and patient outcomes, and that evidence-based practice should guide nursing. The discussion moves from patient-based care and EBP, to the role of business practices, to regulation and reimbursement.