Technological Changes in Mass Media and Social Impacts: Movie/Film

The technology which stands behind the mass media industry of motion picture and film had an explosive change since its inception as silent movie industry in the early 20th century. Technology within the film industry has three core themes which have been drivers of change – the recording and projecting of images; the medium of communication which was organized in response to organizational responses in each historic period; and, growth as a result of struggles and control of audience and distribution. There has been a significant impact from his technological change of film in terms of how people enjoy, connect with others, interpret and are impacted in social, cultural and behavioral terms. This discussion will examine critically the effects the movie industry has had on people through the one-hundred years of technological change and advancement, with focus on the hegemonic framework which supports the industry. Film is a mode of entertainment which was morphed into a sociological tool for enlightened ideas and cultural influence; this may be a sign of growth, sophistication, and liberation, but conversely, freedom, opinion and cultural quality may also have been compromised. To ascertain the impact of movies on people, research will be used to corroborate the positive or negative social influences of film.